It can feel like no one is listening, but that's why we have to build our audience (or our community). I don't care if you've been doing this for 5 minutes, 5 years, or 5 decades, now is the time to engage with them and get a hold of them so they're actually listening to you. Link in the bio to listen.
If you ask people what they think is the best form of marketing, most would probably still say word of mouth and they would be correct. Word of mouth has been shown to improve marketing effectiveness by 54%. Without even knowing it, your current and past customers are the true sales team for your business. Capitalize on this by:
1. Asking for testimonials: take a moment to ask your client to give a testimonial about he specific service you offered them.
2. Add product reviews to each individual product on your website.
3. Set up a referral program to encourage customers to spread the word about your awesome services. Maybe offer a discount off services for each referral.
Still not convinced?
Studies show that 43% of social media users report buying a product after it was shared on Facebook, twitter or Pinterest.
How is your word of mouth advertising game?
What Makes Valuable B2B Content: Targeting ⠀
This post by The Content Canvas does a great job of explaining why it's so important (and how) to make sure your brand's content is targeted to both the correct personas and subject matter.
ADVANTAGES OF CHOOSING ORGANIC four important advantages of using more natural beauty products: Earth-friendly: Organic products are not only good for the skin, they are good for the environment. No irritation: Without any harmful chemicals, artificial colors, or other biproducts, they are less likely to cause any skin irritation.
Use FB ads to reach your ideal customers. Boosting engaging video content is a great look. You can build an audience of viewers based on how much they watched and target them with more content and or ads for related offers. You can also use this to sequence your ads.
Entrepreneurship: taking the biggest leap of faith in your life and working your tail off to make your dream becomes a reality despite people's concern for decision-making skills, sanity, financial health. Yep, that about sums it up. From one entrepreneur to another [insert slow clap here] 👏🏻👏🏻 - @channingmuller #NationalEntrepreneurDay#Entrepreneurship
🌳 | tag a strong woman in your world! #thePinktree Here’s to the strong women we know and love: @theparkwife @thegirlbanker @elevateitnow @pegfitzpatrick @seelauriewrite @taybradfordblog @organizethisar
SELFIES: PART 1
Dramaturgical Theory of Self- Selfies as a dramaturgical performance. The ‘self’ is a performance. We create a virtual self based off of our online observations of the ‘other’. You are coding yourself for audiences. Selfies can be seen as a form of personal branding. Do you consider your online self to be your authentic self?
I had the opportunity of listening to @gregsreid speak last night. One of the most important things I got out of it was that most people do almost get things executed because of a “but”. “I’m gonna do that...but...” The moment we take out the word, things start happening.
Watch this video 'til the end to figure out why you haven't started making the content you need. Comment YES if you're going to start putting out content even if it's not perfect.
Follow @mattlloydonline for more
We must all suffer one of two things: the pain of discipline or the pain of regret #JimRohn
😍😍😍😍😍 FREE MINI-COURSE!💪💪💪💪💪 “How To Turbo-Charge Your Social Media With Video” – enroll for FREE now, clickable link in my bio @nishi_sood
We can't believe it's been almost a week since the eCommerce Ann Arbor holiday Meetup!
Thank you to all that joined us at @humanelementa2 for this fun and informative discussion of holiday marketing strategies!
Follow us for updates on upcoming events sponsored by Human Element!
I’m so thrilled to be apart of this year’s 2nd Annual Food & Lifestyle Bloggers Conference! Over 4 Saturdays in January, stream in from your home or office & learn from a select group of industry experts ranging from top stylists, bloggers, strategists, authors & photographers!
Get relevant, relatable, and easy to apply lessons on 12 topics taught by 7 teachers worldwide including @christiannkoepke @valentinahortus @ashrod @bealubas @citysage, Jenn Lynch, and yours truly! If you haven’t checked these ladies out yet, DO IT! I’m in incredible company 😍
I’ll be teaching on how to use Pinterest, Instagram, and all things @tailwindapp! Make sure to take advantage of the early bird price, valid for a limited time only. More info via the link in my bio! #ad 📸: @christiannkoepke
If you didn't know, you can now add sponsored stories to Instagram. Users will go between seeing stories from accounts they follow, to sponsored stories, and back to stories from accounts they follow.
Creating your sponsored stories is easy. Just go to the Facebook Ads Manager and add your story.